Employer: isocrates madtech private limited
Reports to: associate manager – martech
Location: mysuru, karnataka, india
The campaign manager is responsible for the day-to-day, hands-on execution of email marketing programs in support of company and business unit objectivesThis includes ownership of the setup, maintenance and daily/weekly/quarterly review of reoccurring and triggered email communicationsAdditionally, this individual maintains a current understanding of email marketing best practices and applies them to the execution of client/internal email campaigns in collaboration with the sales managerRequired working closely with graphic designer and web developer to meet the client requirementDo a thorough quality check of the email creative, campaign setup and deployment activities.
Building email campaigns, database selection, html presentation and quality assurance of all outbound campaigns.
Performs day-to-day email marketing activities including, but not limited to, email campaign set-up, scheduling, testing, tagging and deployment of one-time, recurring, triggered and dynamic content-driven campaigns.
Troubleshoots technical issues related to html templates, list segmentation and other aspects of email execution, as required.
Stays abreast of and recommends email marketing best practices with coding, design and testing of email campaigns.
Coach and mentor juniors/new joiners
2 years of html
1 year of adobe photoshop, dreamweaver or similar tools
Experience with email tools (zeta hub, exact target, etc.) highly desired
1 year of hands-on experience in email campaign building and list selection preferred
1 year of campaign deployment and list segmentation experience
Quality check using litmus
Knowledge, skills, abilities and other characteristics:
Ability to troubleshoot coding problems
Ability to write queries and define new audience types
Advanced knowledge of microsoft excel
Good understanding of database concepts and segmentation
Ability and desire to learn quickly
Interest in email marketing
Ability to work independently with minimal direction, while also functioning and contributing as part of a team
Attention to details
Proactive, energetic personality; inquiring, investigative mind
Any degree or diploma with computer science or information science as major subjects or relevant area of training or education.
If you are interested and your profile matches the requirements mentioned, please send your profile to email@example.com.
Posted 30+ days ago