Position title : digital marketing & data specialist, wella professionals
Location: calabasas, ca (temporary work from home)
Reports to: director, na digital marketing wella
Direct reports: none
Scope / brands: wella company - hair
About the wella company
Together, we enable individuals to look, feel, and be their true selves.
Wella company is one of the world’s leading beauty companies, comprised of a family of iconic brands such as wella professionals, clairol, opi, nioxin and ghdWith 6,000 employees globally, presence in over 100 countries, wella company and its brands enable consumers to look, feel, and be their true selvesAs innovators in the hair and nail industry, wella company empowers its people to delight consumers, inspire beauty professionals, engage communities, and deliver sustainable growth to its stakeholders.
For additional information about the wella company please visit www.wellacompany.com .
The digital marketing & data specialist role is responsible for executing key analytical and digital marketing projects for some of wella`s biggest brands in north america regionThey will support the senior brand managers and trade marketing managers and be located in calabasas, ca.
Manage brand.com`s updates in partnership with the multifunctional team.
Test new functionalities in partnership with global counterparts
Usage rights monitoring/screening
Oversee blog posts approval process
Develop, measure and track the kpis for success across the organizationCommunicate success factors and determining the necessary levers to improve the business.
Monitor website`s performance for potential improvement opportunities
User journey understanding in regards to website`s analytics
Maintain ecommerce master content file and update with new products (incl.descriptions, images etc)
Collaborate with the cross-functional teams to drive digital marketing activities such as crm, seo, sem etc
Associate or bachelor degree
Extremely high attention to detail
Strong understanding of marketing principles and application - branding, analytics, social media, crm
Deep understanding of digital kpis, including google analytics & adobe analytics
Strong knowledge and skill with data management, data and statistics
Key microsoft office program experience required including proficiency in excel, powerpoint and onedrive.
Basic knoledge of adobe photoshop
Must have strong communication skills and ability to manage multiple projects at one time
Strong collaboration skills.
4+ years of professional experience required, preference for experience in project management
Our people make us who we areThey are the brightest minds bringing the boldest ideas to life every dayIf you’re the kind of person who refuses to settle, if you want to think bigger, learn faster and go further than you ever thought possible – we’d love to hear from you.
We offer equal employment opportunity to qualified individuals without regard to race, religion, color, national origin, age, gender, disability, sexual orientation, gender identity, gender expression, marital status, veteran status, or any other characteristic protected by lawWella company with federal and state disability laws and makes reasonable accommodations for applicants and employees with disabilitiesIf reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact us at: https://www.wellacompany.com/consumer-affairs
We strongly believe that cultivating a diverse workplace gives a company strengthThe combination of unique skills, abilities, experiences and backgrounds creates an environment that produces extraordinary resultsEoe minorities/females/protected veterans/disabled.
English - please click on this link to review the notification of equal opportunity rights poster
Español - por favor, haga un clic en el enlace para revisar el poster de la ley de los derechos de igualdad de empleo