Zendesk has an award-winning team of storytellers and go-to-market strategists connecting businesses with the solutions they need today and tomorrow in order to accelerate zendesk revenue and product adoption.
Our product marketing team is cross-functional, customer-obsessed, and deeply committed to activating the right stories across the entire customer lifecycle and connecting the dots across marketing, product, and gtm.
Zendesk sell is looking for a product marketing manager to help build the product marketing function for sales buyersThe ideal candidate understands how to speak to sales leaders, has experience owning a program and/or product marketing for a sales-focused b2b product, and can wear multiple hats working across several products to launch a new business function at zendesk.
Reporting to the director of product marketing, you will support the team in defining and implementing a go-to-market plan to help attract new sales buyers, engage with sell marketplace partners, and drive mass adoption of sellIf you’re looking for a dynamic, high-visibility role that lets you work on a strategic new segment of business for zendesk, let’s talk!
What you’ll do:
Define and implement a gtm strategy to attract new sales crm buyers and drive adoption of zendesk sell
Partner closely with product and sales teams to develop value oriented messaging and content that resonates with sales crm buyers
Identify and implement cross-sell programs to other zendesk customers who are not yet using sell
Collaborate with competitive intelligence team to build vendor profiles, battle cards and analyze product differentiation
Partner with integrated marketing teams to develop campaigns to reach sales crm buyers and produce webinars to be used in campaigns
Serve as a liaison between the sales buyer and product, sales and customer advocacy teams, helping to optimize the sell buying experience
This role requires:
5+ years in a product marketing, product management, or a similar marketing role preferably in b2b saas
Organized with a proven track record of leading gtm strategy & execution
Ability to work autonomously in a startup-like environment to align the business and implement with business partners
Strong collaboration skills working across multiple teams and partners like product, marketing, sales, and engineering
Ability to effectively influence and communicate across all levels of management and work on multiple projects simultaneously in a fast-paced environment
Excellent problem-solving, project management, and analytical skills
Familiarity with sales crm, salesforce, and other sales products in the market
Experience crafting content for a sales audience!
Ability to hold authentic conversations with sales leaders on topics such as outbound strategy, closing tactics, product negotiation, and pipeline fundamentals
About zendesk - champions of customer service
Zendesk started the customer experience revolution in 2007 by enabling any business around the world to take their customer service onlineToday, zendesk is the champion of great service everywhere for everyone, and powers billions of conversations, connecting more than 100,000 logos with hundreds of millions of customers over telephony, chat, email, messaging, social channels, communities, review sites and help centersZendesk products are built with love to be lovedThe company was conceived in copenhagen, denmark, built and grown in california, taken public in new york city, and today employs more than 4,000 people across the worldLearn more at www.zendesk.com.
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