Job type full-time
Full job description
New york or remote
New datasets are being created every day and investors need to incorporate them to remain competitive.
Yipitdata is the go-to, 200+ person data team for hundreds of the largest institutional investors and corporations in the worldWe identify, screen, license, clean, and analyze alternative data to help clients answer their key questions.
We have amazing reviews (and a 5-star rating!) on glassdoor and are one of inc’s best workplaces - a fast-growing technology company based in nyc, backed by norwest venture partners and with a strong culture focused on mastery, ownership, and purpose.
This is a remote-friendly opportunity that can sit in nyc (where our headquarter is located), or anywhere in the us.
About the role:
We are looking for our first product marketing manager to join our team.
If you are data driven, have extensive experience supporting sales teams, are comfortable working with and interviewing customers and helping teams to develop strong content, you could be a great fit for this role!
The product marketing manager will arm sales with keen insights, sales enablement materials, and will be focused on product launch supportYou will interface with sales and our product teams to help yipitdata hit new levels of growthThe impact measured from this role will include increasing scheduled demo to close conversion rates, reducing time to close.
As our product marketing manager you will:
Articulate the value proposition, key business benefits, and identify target audience and launch prospects
Plan the end-to-end launch of new products and releases and manage the cross-functional implementation of the go-to-market plan
Develop product messaging that differentiates the products in the market and resonates with various segments
Communicate the value proposition of the products to the sales organization and develop the sales tools that support the selling process, help remove barriers, and create customer advocates
Develop the necessary materials to support the effective marketing of our products (product presentations, product demos and videos, whitepapers, thought leadership pieces, data sheets, objection handling, etc.)
Partner closely with demand generation teams to convert interested customer data insights and analytical skills
Understand the role digital marketing plays in product awareness and lead generation for the segments
Drive win/loss analysis for the business in a way that delivers direct impact to the sales, customer success and marketing departments
Drive cross-functional competitive council aimed at delivering actionable insights for across all departments
Support the vision and values of the company through role modeling and encouraging desired behaviors
Participate in various company initiatives and projects as requested
You are likely to succeed if:
You have extensive and successful experience owning and executing a high-cadence of products
You have 5-7 years of experience in product marketing
You are a strong communicator with talent to make complex messages compelling and easy to understand including:
You have impeccable writing & advanced presentation skills
You have a great sense for aesthetics and design
You are detailed oriented and set high threshold for quality
You are self-motivated with drive and tenacity to succeed
You are a team player – prepared to do what it takes to meet the goals of the team
What we offer:
Our compensation package includes equity and highly competitive salary & performance based bonuses
We care about your personal life and we mean itWe offer flexible work hours, unlimited vacation, a generous 401k match, parental leave, team events, wellness budget, learning reimbursement, and more!
Your growth at yipitdata is determined by the impact that you are making, not by tenure, unnecessary facetime, or office politicsEveryone at yipitdata is empowered to learn, self-improve, and master their skills in an environment focused on ownership, respect, and trust.
To learn more about our culture and values, check out our glassdoor page!
We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, marital status, disability, gender, gender identity or expression, or veteran statusWe are proud to be an equal opportunity employer.
Job type: full-time
Work location: multiple locations