Job type full-time
Full job description
Deliver the execution of demand generation programs to generate leads from new prospects and existing customers that meet buyer profilesAccelerate the leads through the sales and marketing funnel, ultimately meeting monthly activity and success goals.
Drive sales demand through appointment setting and pipeline development
Execution of customer success management outreach and support services to drive customer growth by delivering effective cross-sell and upsell campaigns
Delivery of responses to digital marketing to ensure websites, landing pages and owned digital channels actively promote demand generation content and campaigns
Execution of marketing to support events, product launches/changes, and demand generation campaigns
Execution of partner/channel marketing to leverage demand generation campaigns in co-marketing activities
Ability to successfully communicate with contacts via the phone on a daily basis
Ability to identify and qualify the key aspects of a potential lead, including need, budget, timeframe and decision-maker
Engage customers, qualify and disqualify potential customers, and apply value propositions to specific customer scenarios and a variety of buyers
Follow a process of ongoing outbound lead development cadence of prioritizing contacts, and contacting them through a coordinated outreach of email, phone and social media
Follow a process to coordinate with sales teams to provide an extended layer of support to drive new sales opportunities, schedule appointments in calendar, and provide follow-up, hand-off and feedback
Capture and enter all lead generation activity into salesforce crm, and reflect lead and stage development, forecasting and pipeline velocity as well as key market/segment intelligence
Adherence to daily, weekly, and monthly kpis as directed, which may include all or many of the below:
Outbound calling efforts
Outbound email efforts
Outreach sequence engagements
Obtainment of prospect/customer engagement expectations
Obtainment of customer appointment setting expectations
Assigned contract case work as assigned
Obtainment of task velocity and completed-within-timeline expectations
Other kpi’s as assigned
Excellent interpersonal communication skills (verbal and written) and telephone presence
Strong sales aptitude skills, solutions oriented with a passion for the customer and the customer experience
High confidence and ability to quickly build trust within the first call, with strong soft skills to drive impact on the spot
The ability to learn quickly and retain knowledge required
Knowledge of and familiarity with crm lead management tools (such as salesforce, pardot, hubspot, marketo and oracle eloqua)
Familiarity with the leading digital and social marketing platforms (such as google and linkedin)
Familiarity with acd platforms and/or call center environments
College and 0-2 years professional level experience; or 4 years professional level related experience; or an equivalent combination of education and professional level related experience required.
Previous sales or marketing experience preferred.
General knowledge of the telecommunication or it industry and leading products strongly preferred.
Eeo statement: windstream is an equal opportunity employerAt windstream, we celebrate the authenticity and uniqueness of our people and their ideasAll qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, genetic information, protected veteran status, current military status, disability, sexual orientation, gender identity, marital status, creed, citizenship status, or any other status protected by law, and to give full consideration to qualified disabled individuals and protected veteransThe diverse voices of our employees fuel our innovation and our inclusive cultureEmployment at windstream is subject to post offer, pre-employment drug testing.
Posted 30+ days ago