Job type full-time
Full job description
Tread is looking for our first digital marketing specialist to focus on the growth of our emerging and existing customer baseThe ideal candidate will be customer centric and able to own the customer marketing strategyThey will be responsible for all marketing and sales collateral.
Who we are
Tread is a construction software company that is venture-backed, building the future of 4+ year technology that uses data and analytics to keep construction moving.
The team at tread care about what we build, and about each otherWe value open communication and respect each other`s diverse opinions and ideas regardless of their titleAs part of the team, you`ll have full visibility and be encouraged to make a positive impact every day on our customer`s pain points and enjoy seeing the results of your workWe work hard to create an environment where everyone can share their ideas because we know innovation happens with diverse perspectives.
You will have the opportunity to provide certainty and precision to the trillion dollar construction industry: a market that is currently underserved by technologyWe’re building systems that can support entire cities across north america and the hundreds of thousands of contractors and subcontractors that work within them.
Why you`ll love tread
Remote firstOpportunity to work from home.
FlexibilityWe trust our team to get their work done.
Professional development$1,000 per year for every employee to focus on their learning & development, as well as developmental paid days off.
EquityEach employee receives stock options so we can share in our success.
BenefitsStart from day one!
Health & wellness priorityLunch & learns, mental health coverage, & more.
Time offVacation, sick, & personal days.
Family focusExtended parental leave with top up and sick dependent days separate from your own.
You`ll be working on
Responsible for tread’s customer marketing strategy.
Building relationships with our customers, turning them into advocates for our product.
Develop and execute engaging marketing campaigns.
Create innovative ways to connect with our customers.
Analyze customer data and determine best action plans that will be successful for the business.
Design and implement multi channel marketing campaigns.
Work closely with sales and customer success to increase customer advocacy.
Showcase how their efforts can drive revenue for the business.
Support and execute marketing initiatives to drive awareness at conferences, events, etc
You should have
3-5 years in a customer marketing role, b2b saas experience preferred.
Self driven motivation and willingness to get into it.
Strategic thinking that can look at the big picture and provide roi.
Passion for serving and understanding our customer base.
Technical knowledge of the latest digital marketing tools.
Strong content writing skills.
Analytical to determine marketing effectiveness and roi.
Effective communication skills.
Bachelor’s degree in marketing, communications, or a related field.
Collaborative and able to work cross-functionally with sales, customer success, product, engineering, and operations.
Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every boxThink you have what it takes, but not sure you check every box? apply to the role anywaysWe’d love to talk and determine together whether you could be a great fit!
We believe that diverse teams perform better and that fostering an inclusive work environment is a key part of growing a successful teamWe welcome people of diverse backgrounds, experiences, and perspectivesWe are an equal opportunity employer, and we are committed to working with applicants requesting accommodation at any stage of the hiring process.
Job type: full-time