Our team’s goal is to fundamentally change how people feel about and use the facebook appWe demonstrate the value of facebook app in people’s lives by telling the brand’s story that is anchored in product proof points and showcases the best that facebook app has to offer, through scaled global integrated marketing campaignsWe’re looking for a strategic, results-oriented marketer, with the ability to ground decisions in data and insights to join our nimble teamYour job will be to drive the measurement and learning agenda of the brand campaign, by leading collaboration across data science, marketing insights, and media team members globallyYou will identify and execute testing opportunities, track performance to goals, drive the narrative of campaign performance and optimization opportunitiesThe right person will take an accountability-oriented approach and is highly strategic and collaborative, with a bias for action.
Develop the measurement strategy and in-market testing and learning agenda for the brand campaign, and lead delivery of the aggregated campaign performance narrative & strategic implications in partnership with the cross functional data science, insights and media teams.
Drive communications and alignment across leadership and cross-functional partners across research, analytics, media, international marketing leads, and product marketing leads around the measurement narrative.
Tackle problems with a strategic mindset, create thoughtful recommendations and action plans for solving those problems and translate them into easy-to-grasp concepts.
7+ years of experience in performance or growth marketing, digital media, lifecycle marketing, or marketing measurement
Experience in the consumer technology or internet industry
Analytical and problem-solving experience with a results-oriented mindset
Experience partnering with and influencing cross-functional teams
Project management experience
Executive and product team communications experience
Facebook`s mission is to give people the power to build community and bring the world closer togetherThrough our family of apps and services, we`re building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer togetherWhether we`re creating new products or helping a small business expand its reach, people at facebook are builders at heartOur global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful waysTogether, we can help people build stronger communities - we`re just getting startedFacebook is proud to be an equal opportunity and affirmative action employerWe do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristicsWe also consider qualified applicants with criminal histories, consistent with applicable federal, state and local lawFacebook is committed to providing reasonable accommodations for candidates with disabilities in our recruiting processIf you need any assistance or accommodations due to a disability, please let us know at email@example.com#li-remote