Job type full-time
Full job description
We’re looking for a product marketing manager to join our team and help us convey the value of everlaw and our products in ways that deeply resonate with our target audiences! we are growing the product marketing team to reach prospects in new segments and engage with existing clients to grow their businessIn this role, you’ll work on a variety of initiatives to educate customers and prospects about how everlaw’s platform can help solve complex legal challenges to discover truth and promote justice.
At everlaw, our mission is to promote justice by illuminating truthOur company culture is open and vibrant, and we’re committed to the professional growth of our team members, offering an annual learning and development stipend and regular check-ins with managers regarding career goalsIf you’re looking for a place that values passion, integrity, thinking big, and a desire to learn, we’d love to hear from you! think you’re missing some of the skills and are hesitant to apply? we do not believe in the ‘perfect’ candidate and encourage you to apply if you feel you can bring value to our teamLearn more about life at everlaw.
This is a full-time on-site position located in oakland, california, but you’ll be working from home to start.
In your first few months, you will…
Develop deep understanding of everlaw’s target audience and customers through research and engage with users and prospects regularly; build compelling buyer personas to shape all marketing and sales messaging.
Collaborate cross-functionally with sales, solution architecture, customer success and product to build and evangelize relevant messaging, positioning and go-to-market strategies to drive awareness, pipeline and revenue growth.
Create effective marketing collateral (e.gWebinars, blogs, whitepapers) and sales enablement assets (e.g pitch decks, cheat sheets, demo scripts) to support go-to-market efforts.
Feel like part of the team! our onboarding process will integrate you into the company with informative sessions on our policies, processes, and team structure and goals.
Learn, grow, and contribute right awayWe trust that you’ll bring experience and knowledge that will uplift the team, but we don’t expect you to know everything on day 1You’ll have time to develop your product knowledge and get up to speed on all aspects of everlaw.
Going forward, you will…
Act as business partner to and collaborate with the product team to develop business value messaging of technical capabilities of the everlaw platform.
Develop and execute launch plans for new product features or initiatives, working closely with marketing, product, and sales.
Coordinate user and competitive research—both qualitative and quantitative—to better understand our users and competitive landscape, and then turn those results into actionable insights.
Drive awareness, consideration and understanding of new capabilities through multi-channel campaigns (both owned and paid), from strategy to execution.
Partner with the marketing team to support growth marketing objectives, including showcasing our products at events and via content creation and influencer activations.
Be an active and contributing member of the marketing team`s creative think tank.
At least 4 years of experience in a marketing function, preferably product marketing, in the software as a service (saas) or legal technology industry, or at least 3 years of management consulting experience.
You are customer-centricYou have a proven track record of marketing to b2b audiences, and you are passionate about technology and articulating how technology can accomplish their goals.
You are a storytellerYou have excellent communication skills, both for internal audiences and customer-facing messaging.
You have the ability to manage with influenceYou like collaborating cross-functional with the product, pr, design, and sales teams.
You have strong analytical skills with demonstrated capabilities interpreting data/qualitative research and distilling into actionable key takeaways.
You are comfortable in a fast-paced environmentYou have extraordinary prioritization ability and drive to meet tight deadlinesYou are a positive self-starter who loves to build programs from scratch, and willing to roll-up your sleeves and get things done!
You are authorized to work in the united states; please note that at this time, everlaw is not sponsoring visas for any positions.
You have an mba and/or a jd.
You have prior experience in product management, or management consulting.
Retirement plan with company matching
Health, dental, and vision
Flexible spending accounts for health and dependent care expenses
Paid parental leave and sick leave
Seventeen paid vacation days plus 11 federal holidays
Membership to modern health to help employees prioritize mental health and wellness
Annual allocation for learning & development opportunities and applicable professional membership dues
Company-sponsored life and disability insurance
Work in uptown oakland, just steps from the bart line and dozens of restaurants and walking distance to lake merritt
Flexible work-from-home days on tuesdays and thursdays
Monthly home internet reimbursement
Select your preference of hardware (mac or pc) and customize your desk setup
Enjoy a wide variety of snacks and beverages in the oakland office
Bond over company-wide out-of-the-box events and fun activities with your team
Time off for company-sponsored volunteer events and 4 paid hours per quarter to volunteer at a charitable organization of your choice
Take advantage of learning and career development opportunities
One of wealthfront’s 2021 career launching companies, one of “inc magazine`s best workplaces”, and one of 2020’s best and brightest companies to work for in the bay area
“g2 ranks everlaw #1 for ediscovery for the fourth quarter in a row” and proud contributor of free ediscovery resources to benefit the greater good through “everlaw for good”
We help law firms, government agencies, and corporations sift through millions of documents of evidence in big lawsuits and investigations to find the proverbial smoking gun (or needle in the haystack - pick your metaphor)It`s a multi-billion dollar space typically dominated by service-oriented vendors, and we`re coming at it with cutting-edge technology and elegant designIt`s working, and we`ve been growing very rapidly: we host hundreds of terabytes of data and work with all 50 state attorneys general and hundreds of law firms on some of the most high-profile cases litigated today.
If you’re looking for an open and vibrant company culture that values passion, integrity, and a desire to learn, we want to hear from you.
Everlaw is an equal opportunity employerWe pride ourselves on having a diverse workforce and we do not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition, or any other basis protected by lawWe respect the gender, gender identity and gender expression of our applicants and employees, and we honor requests for pronounsIt is our policy to comply with all applicable national, state and local laws pertaining to nondiscrimination and equal opportunity, including the california equal pay act.