Job type full-time
Full job description
Reports to: srDirector, growth marketing
Kount, an equifax company, delivers digital fraud prevention and account protection for more than 9,000 leading brands and payment providersLinked by kount’s award-winning ai, the identity trust global network analyzes signals from 32 billion annual interactions to personalize experiences across the spectrum of trust — from ensuring frictionless experiences to blocking fraudQuick and accurate identity trust decisions deliver safe payment, account creation, and login events while reducing digital fraud, chargebacks, false positives, and manual reviews.
Kount has an opening for an marketplace alliance marketing manager in in our boise, idaho office or remote option located in the us.
The marketplace alliance marketing manager will play a key role in achieving kount’s growth objectives by driving go-to-market activities for the alliance with technology ecosystem partners globallyThe alliance manager will be responsible for managing the overall business and technology partnership with ecosystem partners and driving technology integration and joint initiatives to grow kount business as a result of the marketplace integration(s) and partnership(s).
Key responsibilities include, but are not limited to:
Build, grow, and execute demand in b2b marketplaces (e.gMagento, salesforce commerce cloud, shopify, bigcommerce, forgerock, etc.)
Develop overall data driven go-to-market plans and priority list for marketplace partners based on relative market share and commercial opportunities
Own and manage the partnership, strategy, and ecosystem at the corporate level and support the commercial teams to ensure a healthy and successful mutually beneficial partnership
For each b2b marketplace, develop a global strategy encompassing overall vision of the collaboration, joint innovation opportunities, and business objectives with clear goals and an execution plan
Collaborate with marketing, sales, and alliance partner to generate demand for kount’s products
Collaborate with direct sales team in developing an alliance partner ecosystem robust enough to meet business growth goals
Serve as a subject matter expert (sme) for the solutions developed with the alliance partners
Create and manage product certification programs where applicable
As the sme, support sales and marketing teams with the creation of partner-focused content, sales enablement materials, and competitive positioning
Plan and execute the participation in partner-focused events/tradeshows, channel offers/promotions, joint sales, trial/pilot programs, and use of demos to generate awareness
Develop and implement metrics to measure the success of the partnership
Identify, establish, and maintain relationships with key players in the alliance partner ecosystem
Act as a face of the company at trade shows and other key industry events
Adhere to all company policies, procedures, and business ethics codes
4+ years experience in sales, marketing, and/or channel and alliance partnership management
3+ years of experience building and growing demand and gtm initiatives in b2b marketplaces
Experience in ecommerce, payments, security, risk and/or fraud is a plus but not required
Excellent and demonstrated oral and written communication skills
Demonstrated success under pressure, while managing multiple projects and deadlines
Strong sense of urgency, adaptability, flexibility, and resourcefulness
Social ease and a strong and demonstrated ability to build relationships with a variety of different people and personality types
Positive attitude and an outgoing personality with a high standard of decorum
Professional appearance and the ability to exhibit a professional demeanor over the phone, through email, and in person
Must possess exceptional problem-solving, analytical, and research skills
Able to make independent choices and recommendations without immediate direction or supervision
Ability to travel and participate in trade shows and customer meetings as needed
Learn more about our benefits packages www.kount.com.
Kount is an equal opportunity employer.
Function - marketing