Job type full-time
Full job description
Senior product marketing manager (remote)
San francisco /
Apollo.io`s mission is to help every business to fulfill their full market potential by connecting companies with amazing solutions with those who need them mostWe`ve built a database of 250 million business contacts and 10 million companies, and our software helps sales and marketing identify and convert their most likely potential customersWe`ve raised over $10 million from silicon valley investors such as y combinator, nexus venture partners, sv angel, and social capital, and are profitable and continuously growingWe`re headquartered in san francisco, ca with a brilliant worldwide remote team.
Apollo is the foundation of your entire go-to-market strategy.
Your role & mission*
As a member of the marketing team, you will be responsible for establishing a strong product-market fit for apolloTo be successful you will need a deep understanding of the solutions and use cases our customers are addressing across multiple industries with the apollo data-first sales acceleration platformInternally you will partner closely with sales on sales plays and selling tools while working with the marketing team to promote your solution-level messaging and contentExternally you will be an advocate of apollo to our business users.
The ideal candidate is a self-starter with excellent written and oral communication skills, a data-driven mindset, and the ability to influence and drive initiatives across cross-functional teams.
This role reports to the vp of marketing.
Excellent written skills in english
Self-motivated and trustworthy
Organized and detail-oriented
Good time-management skills
Great interpersonal and communication skills
Daily adventures and responsibilities: *
Create positioning and messaging for target personas and industries that demonstrates an understanding of their key business problems and pain points through well-articulated value propositions
Deliver sales content and tools that effectively advance our prospects and customers through the buyer’s journey (solution pages, solution briefs, blogs, webinars, white papers, playbooks, presentations, demos, roi models, etc.)
Use customer evidence, market, and competitive intelligence, and product performance data to represent the voice of the customer
Understand the competitive space and create external tools and internal training that differentiate our products and solutions in the market
Work with sales and customer success to understand their needs and deliver training and readiness that educates and inspires
Work with the marketing team to build comprehensive plans that drive product sales and adoption in market and support campaigns with content
Work with product management to influence long-term product strategies and roadmaps
Skills & relevant experience: *
Minimum 5 years of industry experience in b2b software, with at least 3 years in product or solution marketing
Familiar with contact data and sales acceleration platforms
Excellent written and verbal communication skills for creating solution marketing content and presenting both internally and externally
Demonstrated success in driving and completing multiple projects simultaneously and setting priorities, in a fast-paced, dynamic environment
Proven track record of delivering results through cross-functional teams
What you`ll love about apollo
Besides the great compensation package and culture that thrives in openness and excellence, we invest tremendous effort into developing our remote employees` careersThe team embraces that we have a sole purpose: to help customers maximize their full revenue potential on the apollo platformThis mindset opens us up to a lot of creative approaches to making customers successful at scaleYou’ll be a significant part of a lean, remote team, empowered to really own your role as a proactive educatorWe’re very collaborative at apollo, so you’ll be able to lean on your teammates, even in adjacent departments, to help you achieve lofty goalsYou’ll be supported and encouraged to experiment and take educated risks that lead to big winsAnd, you’ll have a whole team remotely by your side to help you do it!
Job type: full-time
Work location: multiple locations